Although I was no where near Fort Bradley while a 434 acre grass fire was burning a mile away, I was still part of the action and helped get video to both Fox40 and News10. My former roommate called me around 4:00 pm asking if I was home, I said "no" and then found out there was a fire burning in empty fields near my house, although not too scared (knowing that it would have to burn through lots of houses and jump a 4-lane road before coming close to mine), I was interested in learning more. A few minutes later he sent me a text message with a video, I watched it and again thought all would be fine. About an hour later, Fox40 tweeted asking for videos, I responded that I would send one, News10 quickly asked for the video as well. Within minutes I e-mailed the video in and my former roommate and I immediately became sources of information as the video was posted on both websites.
The lesson from this ... don't just sit on the sidelines when watching breaking news, help newsrooms by taking pictures and video, then send it in to the newsrooms that are actively seeking information. After all, it is always nice to be thankful and you never know when developing developing a relationship with an assignment editor or producer could pay off, especially if you work in PR.
I've been running a lot lately. 167 miles in September and 133.5 so far in October, it gives me a chance to get outside and away from a computer screen for an hour ... and most importantly it allows me to see sunrises and the beauty that is the Napa Valley (it may also allow me to eat some really good food and have a few glasses of wine every so often). Beyond the running over the last month or so I got a new TV (it's huge), went to Bouchon Bakery for the first time, headed back to Roseville for the first time since I moved (tacos at Chandos were a must), went to CANVAS events at Ehlers Estate and the Napa Valley Museum, headed to check out the Napa Wine Yacht and saw the sunset at Kieu Hoang in Carneros. My parents came to Napa for a winemaker dinner with Robert Mondavi Winery, then we headed to Healdsburg for a tasting at VML (great Pinot Noirs) where one of our family friends works. As we headed back to Napa we did a quick drive by Trefethen Vineyards (we'll have to tas…
With just a few days before I move, I haven't been home packing. I've been traveling and it's been fantastic. While at home I've also been trying to enjoy my last few days in Roseville and Sacramento. It began with a trip to Leatherby's, beer and pizza at Old Town Pizza, and church at Bayside with special guest, David Garibaldi.
I've also been in Napa with some large events including a groundbreaking for our newest expansion coming in 2018, a new event, Grapes & Hops that was setup like a Farmers Market and featured some amazing food paired with beer from Napa Smith and wine from Trinitas. There were also a few minutes to take friends from our corporate office wine tasting. We enjoyed an amazing tasting at HALL Wines/St Helena, followed by a lovely outdoor tasting at Foley Johnson, lunch in Yountville at R+D Kitchen, and we finished the afternoon at Chandon. This weekend there will be a dinner with Caymus Vineyards, then my mom is coming for Mother's Da…
Dinner with reporters in Siena. Wine Tasting at B Cellars, Chimney Rock, Artesa (led by the winemaker), and Domaine Carneros? Meals in the Estate Cave with reporters, wedding planners, and a wine dinner with Silver Oak? A trip to Newport Beach filled with tours of an industrial oven/kitchen manufacturer, butcher (well they cut and age meats), and more wine tasting? Wine Blending at Paraduxx? Wine tasting at a Robert Parker event (some of the top wines in the world)? Yep, all those questions pretty much sum up my life over the last few weeks. Thankfully the last few weeks have also included a minimum of a five mile daily run (in some cases eight or nine) and were balanced by a couple of meals at both my house and much better cooking at my parents' house. Plus the fence wrap is up for my "little" construction project, learn more here. Link to photos.
Although I was no where near Fort Bradley while a 434 acre grass fire was burning a mile away, I was still part of the action and helped get video to both Fox40 and News10. My former roommate called me around 4:00 pm asking if I was home, I said "no" and then found out there was a fire burning in empty fields near my house, although not too scared (knowing that it would have to burn through lots of houses and jump a 4-lane road before coming close to mine), I was interested in learning more. A few minutes later he sent me a text message with a video, I watched it and again thought all would be fine. About an hour later, Fox40 tweeted asking for videos, I responded that I would send one, News10 quickly asked for the video as well. Within minutes I e-mailed the video in and my former roommate and I immediately became sources of information as the video was posted on both websites.
The lesson from this ... don't just sit on the sidelines when watching breaking news, help newsrooms by taking pictures and video, then send it in to the newsrooms that are actively seeking information. After all, it is always nice to be thankful and you never know when developing developing a relationship with an assignment editor or producer could pay off, especially if you work in PR.
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